Introduction
The best foundation in Japan can be your best friend when it comes to looking more perfect for some time. It will help you hide any blemishes, wrinkles, patches on the skin, and let your natural appearance shine through.
The foundation is an essential part of any cosmetic look. The best foundation in Japan provides an even canvas for all the other components of a look-contour, concealer, brows, and so on—to shine, allowing makeup artists and beginners to create their masterpieces.
But selecting this masterpiece is itself an arduous task. The market has thousands of different products and advertisements that make it more appealing. Some of the typical questions regarding foundation are:
- Which one is the best foundation?
- Will the best foundation match my skin tone?
- What are the benefits of using a foundation?
And so on. Therefore, we have compiled a list of the best foundation brands in Japan for you. Keep scrolling!
Our pick of the 7 best foundation makeup of 2024 in Japan
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Let's take a deep dive into these 7 best Foundation in Japan
Best Overall Foundation in Japan
HarperCollins
A
Zotezo review
The “People who viewed this also viewed” product is a highly regarded and awarded series that takes place in a crumbling Galactic Empire and focuses on Hari Seldon’s two Foundations. With an extraordinary imagination and well-crafted storytelling, this series provides a rich and immersive reading experience. However, it may have limited availability in public libraries and the TV series adaptation may not accurately represent the original trilogy.
Product details
Benefits of Related Products: [Model]
Drawbacks
日本ロレアルConsumer Products Div.
B+
Zotezo review
The Maybelline Fit Me Liquid Foundation R 120 is a long-lasting liquid foundation with a wide range of shade options and a smooth powder-like finish. However, some users may find the shade range limited and the packaging could be more durable.
Product details
Benefits of Maybelline Fit Me Foundation R 120
Weaknesses
B+
Zotezo review
The WET N WILD Photo Focus Foundation in Nude Ivory is a brand new and unopened product that offers a range of benefits. It is suitable for fair skin tones, has an affordable price, good color selection, buildable coverage, long-lasting wear, smooth application, and quick delivery. However, some users may find the limited shade range and thin consistency as drawbacks.
Product details
Benefits of WET N WILD Photo Focus Foundatio...
Disadvantages
ESTEE LAUDER(エスティローダー)
B+
Zotezo review
The ESTEE LAUDER(エスティローダー) エスティローダー ダブル ステイ イン プレイス メーク 1W2 サンド 単品 30ミリリットル (x 1) [並行輸入品] is a long-lasting foundation that provides good coverage and a natural matte finish. It has an excellent application and is comfortable to wear, but it is on the expensive side and may require some skill to achieve the desired coverage and finish.
Product details
Benefits of Estee Lauder Double Stay in Plac...
Negatives
B+
Zotezo review
The 江原道(コウゲンドウ) マイファンスィー アクアファンデーション 002 30ミリリットル (x 1) is a gentle, skin-friendly foundation that provides good coverage and leaves a natural, radiant finish. It is suitable for sensitive skin and does not cause any skin irritation. Additionally, there are no negative reviews or drawbacks mentioned about the product.
Product details
Benefits of Kougendou MyFansy Aqua Foundatio...
Cons
B
Zotezo review
The Revlon Color Stay Long Wear Makeup 180 Sand Beige Natural Skin Color SPF 15 PA++ Liquid Foundation is a long-lasting foundation that is suitable for both normal and mixed skin types. It has an anti-fall formula to prevent smudging or transferring of makeup. However, some users may find the color too dark and the formula too thick.
Product details
Benefits of Revlon Color Stay Long Wear Make...
Drawbacks
アモーレパシフィックジャパン (AB9HB)
B
Zotezo review
The ETUDE OFFICIAL Double Lasting Serum Skin Foundation is a lightweight and comfortable foundation that provides a shiny finish. It contains 68% beauty ingredients, including hyaluronic acid, and has a thin veil for a lighter fit. However, it may not be suitable for combination skin as it tends to crumble and break down around the nose area over time and may not provide strong coverage for those looking for high coverage.
Product details
Benefits of ETUDE Double Lasting Serum Skin ...
Weaknesses
Tips for choosing the right foundation makeup for you
The best foundation in Japan will help you improve your appearance in accordance with your choices. However, the difficult part is still getting your hands on the best one. Here, we will try to explain the factors to consider when buying a foundation.
Shade
Foundation is all about blending the liquid with your original skin tone, but make the skin look smooth and better. However, in order to close in on your skin tone, you better check the different shades and opt for the one that suits you better.
Waterproof
Foundations can cover up your natural imperfections, but still, they can surely get washed off by tap water, rain and may even damage your look after seating. Thus, a waterproof foundation may be a wiser option these days.
Quantity
As a beauty product that needs to be applied to your skin, the quantity of the product is important to keep in mind while buying the best foundation in Japan. A higher quantity is always appreciated.
Types
There are different types of foundations available in the market that are designed especially for certain skin types. So, you better get one according to your skin type.
Products listed here are carefully reviewed and tested by our expert authors and reviewers. If you buy through links on this page, we may earn a small commission. Here’s our editorial process.
How we reviewed these products
Advantages of using foundation makeup
Ensures protection against sun
While sunshine is beneficial to the skin since it provides Vitamin D, excessive exposure can cause skin damage and premature aging. Natural sun protection, such as zinc oxide and titanium oxide, will be included in a worthy foundation to protect your skin from UVA and UVB rays.
Helps increase confidence
Some people are afraid to walk into a room filled with people just because they have marks on their skin. Scars are common. But sometimes, we need to get rid of these marks to look and feel beautiful. The best foundation in Japan makes skin look even and hides all blemishes and black spots. Now, you can rock your party with the perfect look.
Flawless skin
Foundation smooths out imperfections on the skin and gives it a healthy glow. One with natural coverage will balance your complexion and improve your skin tone. Some high-quality foundations contain ingredients that actively improve the underlying skin tone, enhancing your natural shine.
Anti-aging benefits
Your foundation can be a barrier, preventing germs and contaminants from settling on your skin’s surface. This reduces free radical damage and the accelerated aging caused by these particles.
Though the best foundation in Japan can conceal most of the shortcomings of your skin for a period of time, it can also help in a few other ways which may actually protect your skin whenever you are on it.
- It reduces the size of big pores.
- The foundation is used as a base for the rest of the makeup.
- Provide shape to your face, highlighting your jawlines, nose, and cheekbones.
- Foundations can work as a barrier on the skin, preventing pollutants from damaging your skin
- Can be good for covering up blemishes and wrinkles
Disdvantages of using Foundation
- Acne
- Skin allergic
- Eye infection
- Skin discoloration
These are some side effects of foundation. However, you can save yourself from these adverse effects by removing your foundation before you sleep.
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Brand Values | Product Philosophy | Product USPs
Read brand stories, their raison-d'etre, and understand what drives them to caringly create the highest quality products for your well-being.
Brand stories
Frequently asked questions on foundation makeup
1. Is it okay to use foundation every day?
2. Is it possible to remove dark patches with foundation?
3. Is it possible to use foundation on oily skin?
4. How can I tell if my foundation is expired?
Expert reviews you can rely upon
Expert Insights | Product Reviews | Connect with Experts
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Expert Advisory
Conclusion
Using foundation is the best way to look beautiful. Buy a foundation that matches your skin tone and is chemically free.
Remember, foundations and makeup are temporary solutions. Always feel beautiful in your skin.
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